Xerox did OK in moving to digital in the commercial space. They didn't do well in the consumer market, but they're not a consumer brand. They don't even know how to spell consumer.
In the world of inkjet, one of the holy grails is pigmented inks. They are more dense than dye-based inks that are normally used in inkjets. The color gamma is there, so you have much more brilliant colors.
The digital business is a fantastic business to be in. The only thing you have to do is build a cost structure for a declining business, which is different from the structure for a growing business.
